Copywriting Tips from Ricky Gervais

copywriting-tips-from-Ricky-Gervais

Ricky Gervais is one of my favorite writers, and one of the funniest people in the world. In three minutes of tape he gives some outstanding copywriting tips:

Write what you know and be honest. Make the ordinary extraordinary. As a creator, it’s your job to make an audience as excited and fascinated about a subject as you are.

If you can do all of those things, you’ll be an award-winning copywriter.