Daily Archives: August 4, 2012
Good Copywriting and Good Acting: A Perfect Match
I grew up in a part of the country that doesn’t have HAVERTYS. So I had never heard of them before this commercial. And that’s quite an introduction. The copywriting in that ad is outstanding and the acting is spot on. I love the slightly awkward bravado. The copywriting (and acting) is equally as good in the follow up ad.